F & B Strategy as Experience Enhancer? Some Links.
Hi!
During the Thanksgiving holiday, I did a little reading.
So I want to share a few more links with you.
Before I do, I’m hosting a FREE Q & A session on Wednesday, December 11th at 1PM Eastern.
You can ask anything about tickets, branding, strategy, and marketing.
Do it live! Or, reply to this email. Or, send me a note at Dave@DaveWakeman.com.
I’ll record the session and share it with you on the podcast feed.
To the Tickets!
Ed Zitron says, “You Can’t Make Friends With Rock Stars”:
This is a banger.
Reading Ed’s piece, makes me rethink every word I’ve ever written.
He pulls no punches about the tech titans.
Love this one.
Lily Allen’s feet help teach us the way that the music business works:
This piece has it all:
Creator economy
The music business
Vulture capitalism
Streaming rights
Contracts
It is an interesting story because it tells you how tight some artist’s lives are.
Mark Davyd doesn’t appreciate Bob Lefsetz’s take on small clubs and growing acts in live music:
Mark has some points about the need for developing artists and small venues for people to work in as they move up the ladder.
John Wall Street looks at the Smith Entertainment Group’s Food and Beverage Pricing Strategy:
I applaud bringing F&B back into the realm of affordable.
I went to a minor league hockey game on Wednesday night and you can get a 24-ounce beer for $10.
What a deal?!
I had two.
I’ve talked about the prices of beer at games for years.
So I am glad to see that the per caps on some of these ideas are paying off how I told you they would.
Top ticket prices are up in the UK, but the cheapest tickets are down.
The high end is up 25%.
The low end is down 6%.
I’ll be back with a piece about “endgame” strategy in entertainment.
Once I found the idea, I haven’t been able to stop thinking about it.
Come join us on Slack and say hello!
Do me a favor and share this on your socials and with your colleagues.